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Recent Articles
The Airbnb Update: When UI Design Doubles as Brand and Business Strategy
Design Critique Podcast
The Airbnb Update: When UI Design Doubles as Brand and Business Strategy
Studio Ostendo (Design) becomes Overmatter: 4 Reasons for the Rebrand
If you’ve followed our work for a while, you might have noticed a tone change — Studio Ostendo is now Overmatter.
Branding with AI: Designing Ideas That Actually Stand Out
The branding world is stuck in a loop—algorithmically optimized, endlessly recycled, and visually homogenous. Whether it’s millennial skincare, artisanal coffee, or neo-grotesque everything, sameness reigns.
Walmart’s Brand Refresh: A Masterclass in Evolution, Not Revolution
Walmart’s refresh refines, not reinvents. A calculated Spark, custom typeface, and bold contrast make this update a masterclass in brand evolution.
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6 Ways Brand Design Can Improve Your Business
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Boise Logo Design Tips for Small Businesses
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How to Build an Internal Team for Your Branding Project and Clear up Confusion
Design & Culture
How to Effortlessly Book a Brand Designer
Brand Review
Baskin-Robbins 31 Flavors gets a Branding Refresh by Looking at the Past.
Design & Culture
Brand Identity Design for Cities, Towns, and Neighborhoods
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Kaleb Selected Among Peers for Chicago Scholar In Residence Program
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Vexilla Axes: Exploring the Potential of Speculative Typography at Typeforce 11
Design & Culture
Higher Education Branding: How Brand Design Can Help Institutions Stand Out
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